
Tuesday 7th |

Wednesday 8th |

Thursday 9th |
| 08:30 - 09:30 : Registration and Coffee |
| 09:30 - 10:00 : Welcome |
Welcome to Casuality Europe! : Tams |
International Game Developers Association Casual Games Special Interest Group Meeting |
Pre-Arranged Meetings |
| 10:00 - 11:00 : Sessions |
| Designing Casual Games : Kapalka |
A History of the Casual Games Industry : Jensen, Schutzler |
Pre-Arranged Meetings |
| 11:00 - 11:30 : Break |
| 11:30 - 12:30 : Sessions |
| Roundtable: European Portals : Solomon, Ivorra,Schaub, Nouzareth, Reibniz,
Annoff |
Distributing and Marketing to a World Wide Audience : Cardwell, Williams, Ali Khasawneh, Suh , Sayans, Park |
Facilitated Speed Networking (also occurs during lunch)
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| Alternate Business Models for Mobile: What works, What is the Future? : Rehrig, Richter, Martin, Pearce |
Workshop: Negotiation and what to look for in a contract : Oliveira, Nixon, Mei, John, Solari, |
| 12:30 - 14:30 : Lunch sponsored by Boonty and Real Networks |
| 14:30 - 15:30 : Sessions |
| Skill Based Gaming : Tams, Rowland, Killeen |
Hype vs The Real Deal : Brodie, Zichermann, Peters, Schutzler , Cottam |
The 60 minute "game design" game : Tams, Dinkin, Wallace, Sijnen, Gril |
| Workshop: Setting up your own company : Riegler, Cook, Fernandez, Ewald, Tinney |
Workshop: Professional Game Development : Tinney |
| 15:30 - 16:00 : Break |
| 16:00 - 17:00 : Sessions |
| Roundtable: Alternative Business Models for Europe : Pitt, Bolik, Zacconi, Bethke, Nouzareth |
Community Based Games, Solutions for the Casual Game Developer: Ressi, Frohnmayer |
Special Interest Workgroups
Join update list for more information |
Publishing for Developers (expert: PlayFirst, Real) |
Workshop: DRM and e-Commerce Trends: Lewis, Wolf, Arnstein, Friedrichs, Reibnitz
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Distribution for Developers (expert: Macrovision) |
| The Next Frontier: The Early Days of Web-to-Mobile Community Gaming, Experiences from Pioneers : Balahura, Gondal, Munck |
Casual Games on Mobile: Why Operators and Publishers are Excited to see More Casual Mobile Content : Larsen, Harrison, Trussel |
Distribution for Portals (expert: Macrovision) |
| Transitioning Content to Mobile (MSN Games) |
| Retail Distribution Solutions (expert: Mumbo Jumbo and CustomCD.us) |
| Alternative Business Models for Europe (expert: MidasPlayer) |
| 17:00 - 17:30 : Break |
| 17:30 - 18:30 : Sessions |
| Casual Games Postmortems : Tams, Bernstein, Fortugno, Gameloft |
Secrets of developing successful casual mobile games :Munford, Chriss, Hume , Holland , Spall |
Special Interest Workgroups
Sign up for update list for more information |
| Creating "cool" games (expert: MTV, PopCap) |
| Localization Challanges (expert: Boonty, Zylom) |
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Skill Based Gaming (expert: MidasPlayer) |
| Development Tools (expert: GarageGames) |
| Publishing for Developers (expert: Oberon, PopCap) |
| How to Transition into Casual Games (expert: Mumbo Jumbo) |
| 18:30 - 21:00 : Dinner |
| 21:00 - 1:00 : Social Events |
| Zylom Casuality Party |
Social Networking Event hosted by Mumbo Jumbo |
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| 24:00 - 04:00 |
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A Walking Tour of Amsterdam |
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